تتجاوز القيمة السوقية للعلامة التجارية هايقر 66.5 مليار يوان

في 26 يوليو، عقد المؤتمر العالمي التاسع عشر للعلامة التجارية الذي نظمه مختبر العلامة التجارية العالمية في بكين. في المؤتمر، تم إصدار قائمة بأكثر 500 علامة تجارية قيمة في الصين رسميًا. تحتل شركة سوتشو هايقر بقيمة علامة تجارية إجمالية تبلغ 66.539 مليار يوان، وبذلك تحتل المرتبة الـ130 في القائمة.


من خلال التغلب على مجموعة من التحديات والصعوبات، اتخذت هايقر سلسلة من التدابير الفعالة لتعزيز قدرتها التنافسية الشاملة في العام الماضي وحافظت على معدل سريع النمو.

نظرا للتأثيرات الهائلة لكوفيد-19، شهدت صناعة الحافلات في العالم عددا من التغييرات، مما خلق مطالب قوية للمركبات التي تقاتل من أجل الوباء والتحول من الطلبات الكبيرة على الحافلات الكبيرة المزيد من الطلبات الصغيرة على الحافلات الصغيرة الحجم.


وبسبب ذلك، طورت هايقر بنجاح حافلة ري شنغ ذات تسعة مقاعد، تستهدف سوق النقل السياحي وخدمات النقل المخصصة.يجت علي السائق التحصول على رخصة C مؤهلون لقيادة الحافلة.


في 29 أبريل، بدأت 16 وحدة من مدربي السفر "ملاحظة هايقرة مع مظاهر لافتة للنظر العمل رسميا على طريق الحافلات السياحية في تشونغتشينغ، مما ساعد المدينة على تعزيز صورتها الحضرية. فاز المدرب بجائزة براءات الاختراع الصينية العشرين من مكتب الملكية الفكرية الحكومي (SIPO).


منذ اندلاع كوفيد-19، نجح هايقر في تطوير سيارات إسعاف ذات الضغط السلبي، ومركبات اختبار الحمض النووي، وحافلات خفيفة متعددة الوظائف؛ مختبرات PCR المتنقلة، إلخ، التي تقدم مساهمات هائلة في مكافحة الوباء.


بالإضافة إلى ذلك، تنفذ هايقر بالكامل إدارة دورة حياة المنتج، مما يضمن بالكامل القيمة القصوى لمركباتها. في وقت سابق من هذا العام، تلقى صانع الحافلات رسالة شكر من لجنة البكين المنظمة للألعاب الأولمبية الشتوية لعام 2022 وتم الاعتراف الكامل بخدماتها المهنية رفيعة المستوى. خلال الحدث، سارت ما يقرب من 500 وحدة من حافلات هايقر بسلاسة لأكثر من 750 ألف كيلومتر، مما يوفر خدمات سفر مريحة ومريحة لـ325 ألفا مسافر. وفقًا لشركه هايقر، تم تعيين حافلاتها الكهربائية KLQ6121 وKLQ6127 وحافلات خلايا وقود الهيدروجين KLQ6127 كناقلات للألعاب الأولمبية الشتوية في بكين لعام 2022. بالإضافة إلى ذلك، تمركز فريق ما بعد البيع المكون من أكثر من 30 مهندس خدمة في أماكن منافسة مختلفة.


خدمت حافلات هايقر والمدربون أيضًا عددًا من الأحداث البارزة، بما في ذلك منتدى بوآو الآسيوي لمدة 13 عامًا متتالية، والمسابقات التمهيدية لكأس العالم 2022، وربع نهائي كأس الاتحاد الأفريقي، وكأس العالم 2018 في روسيا، وكأس العالم 2022 في قطر، إلخ.


في عام 2005، بدأت شركه هايقر في تطوير حافلات خلايا وقود الهيدروجين. بعد عام واحد، ظهر الجيل الأول من حافلة خلايا وقود الهيدروجين لأول مرة. بعد أن حققت عددًا من الاختراقات التكنولوجية، عملت بشكل وثيق مع بعض الشركات الشهيرة الأخرى، بما في ذلك تويوتا وسينوهايتيك(SinoHytec)وشينوي شيشينغ(Shenwei Shixing)، إلخ. حتى الآن، شقت حافلات خلايا وقود الهيدروجين التابعة لشركه هايقر طريقها إلى عدد من المدن في جميع أنحاء الصين. بالإضافة إلى ذلك، تم تسليم شاحنات هايقر التي تعمل بوقود الهيدروجين إلى عدد من العملاء، بما في ذلك شركة مجموعة الصين باوو للصلب، إلخ.

سياسة الخصوصية


PRIVACY STATEMENT

We understand theimportance of privacy to you and will fully respect your privacy. This PrivacyStatement is intended to help you understand the personal information weprocess and how we ensure that your rights and privacy are respectedaccordingly, in an easy-to-read and navigable form.


Please read thefollowing sections to learn how we collect, use, and protect your personal dataand your rights as a data subject. This statement applies to the products andservices provided by Higer Bus Company Limited (" Us ", "our" orthe "Company").


1. How do we get the data

We may collect thefollowing two types of data:

* Data from or about you

* Data from you or about your vehicle


When you communicate with us prior to purchase

When you visit ourwebsite and contact our business personnel regarding product information(including on-site, telephone, email, online instant messaging, etc.), we maycollect personal data from you or about you for the purpose of communicatingwith you and processing your request.


Personal data from you or about you

Data category

Data description

Usage

Contact information

Contact person, contact number, address, location, E-mail

Communicate with you, process your requests and provide products or services for you


When you are a customer of Higer Bus

If you are the ownerof product or service of Higer Bus, we may also collect information from orabout you, your vehicle, for the delivery of your order and to fulfill yourservice request.


Personal data from you or about you

Data category

Data description

Usage

Order information

Vehicle series/model, contact person, contact number, email address, dealer name and address

Order delivery and fulfill your service request

Financial information

Payment method, account information

Process your payment


Information from or about your vehicle

Data category

Data description

Usage

Vehicle data

Vehicle series/model, factory number, vehicle identification number (VIN code), TBOX code, SIM card number, vehicle configuration, vehicle location data

Meet your product and service requests

Safety analysis data

Data on vehicle performance, usage, operation and vehicle health, log information, cybersecurity monitoring data

Provide you with vehicle maintenance (including vehicle remote diagnostics) and continuous improvement of your vehicle based on your consent or a contract we have with you

Vehicle maintenance record

service date, mileage, maintenance information description, maintenance cost, part details

Provide you with continuous maintenance service

Typically,you provide this data to us, but in some cases, we may collect data about youfrom third parties or public records. We protect data obtained from such thirdparties in accordance with the practices described in this Privacy Statement.


2. Howdo we use data

We may process the data we collect for the following purposes:

i.  Communicate withyou, respond to your needs, and fulfill your requests;

ii. Perform contractualobligations, such as: provide services that customer requested, provideon-board functions on demand, provide remote diagnostics, remote monitoring,and support vehicle maintenance;

iii. Continuous improveour products and services.


We will not sell your personal data to any person or organization at anytime for any purpose whatever.

If you would like to review, modify your data, or withdraw your consent,you can contact us by email to Privacy@higer.com

Data may be processed electronically in IT systems or manually in paperform. Data processing will comply with the principles of fairness, legality andtransparency throughout its life cycle and comply with applicable laws andregulations to ensure data security and confidentiality.


3. Impact of failure to provide data

Submissionof data was never mandatory. However, failure to provide the required data,which is marked as required, may prevent us from providing the services orproducts you require, or may cause us to provide the services or products yourequire less than ideal. On the other hand, if the data marked as optional isnot provided, you can obtain the service or receive the product in any case.


4. How do we share your data

We are a company specializing in themanufacture of buses, and subject to compliance with applicable laws and regulations regarding datastorage and cross-border transfer of data, data may be shared and passed on tothe trustee, such as: Our subsidiaries, affiliates, and joint ventures, serviceproduct suppliers, authorized resellers, distributors and business partners inor outside the People's Republic of China in which we are directly orindirectly involved have specific contractual obligations and may only use themfor the purposes described above.


Data may be provided to othertrusted trustees in order to fulfill legal obligations, manage and maintain thesecurity of the Company, protect the rights or property of the Company, andrespond to orders from relevant government authorities.


In such cases, the abovecompanies or organizations must strictly comply with our privacy and dataprotection requirements and must not use the personal data they receive from usfor any other purpose.


5. Cross-border data transmission

Higer Bus CompanyLimited is committed to the researchand development, production, and sales of large, medium and light passengercars, with a market covering nearly 150 countries and regions. In order toprovide you with products or services, your data may be transferred to theterritory of the People's Republic of China, including storing such data indigital or physical databases managed on our behalf. Database management anddata processing are limited to the above data processing purposes, and we willperform the necessary assessments required by laws and regulations and meet therequirements of privacy protection laws to ensure that data is adequatelyprotected.


If you are located in the European Economic Area, we ensure that thecross-border transfer of your personal data is carried out in accordance withapplicable privacy regulations and that appropriate technical and organizationalsafeguards have been established. If you have any questions, please contact usat Privacy@higer.com.


6. Retain your personal data

For the purposes stated in the Statement, we will retain and maintain yourpersonal data in our systems and files for the shortest period permitted by lawand regulations, taking into account legal and contractual requirements whenapplicable, unless the storage period is extended for your benefit.


When the data is no longer necessary for the purpose for which it wasprocessed, the data will be deleted or stored in a form that does not allow theidentification of the data subject.


During the data retention period, if we receive your deletion request, wewill delete your personal data according to your request, unless it needs to beretained for a certain period according to the requirements of relevant lawsand regulations. In all cases, we will abide by the above principles and referto the professional advice of the Privacy Management Department.


7. Your rights to your data

You may exercise your rights under applicable laws and regulations,including:

* Right to access and gain information: you have the right to receive an explanation fromthe processor as to how your personal data is processed, for what purpose andwith whom it is shared, and the right to request access to your personal data.


* Right of correction: you have the right to request the processor to correct personal data thatyou may consider inaccurate and to request the completion of incompleteinformation.


* Right of deletion: you have the right to request the processor to delete your personal data subjectto applicable laws and regulations and company shall not be delayed without reason.


* Right of data portability: you have the right to request the processor totransfer your personal data to another designated processor without beingobstructed by the processor.


* Right to withdraw consent: you can withdraw your consent to the collection,storage and processing of your personal data at any time.


You can exercise these rights by contacting us at the following emailaddress: Privacy@higer.com


If you send us a request, we may need to obtain additional personalinformation from you to verify your identity and contact you if necessary. Thisinformation, as well as other data already in our possession, will be processedin accordance with applicable law to meet your request. When necessary, certaininformation may be transferred to a subsidiary or affiliate of Higer Bus CompanyLimited as a trustee to fulfill yourrequest. Your personal data will be processed for as long as it takes toevaluate and process your request, after which your data will be archived foran appropriate period so that we can demonstrate that the request has beenprocessed correctly and in a timely manner.


8. Updates to this Privacy Statement

This Privacy Statement sets out the details about your personal data that Higer Bus CompanyLimited collects and from time to timewe may develop new features or services that may require us to change thisPrivacy Statement if the scope and purpose of the data collected changes.


ThisPrivacy Statement is updated in  July , 2024 . We reserve the right to modify or update this Privacy Statement at anytime to adapt to changes in laws, regulations and our processes. We will postupdates on this site from time to time, and this information is effective atthe time of Posting. We encourage you to periodically review this Privacy Statementto understand how we protect your information.


9. Contact us

If you have questions or comments about privacy, or submit a request forprivacy data based on the data subject's rights, please contact us at Privacy@higer.com.