Higer Brand Value Exceeds 66.5 Billion RMB


On July 26, the 19th World Brand Conference organized by World Brand Lab was held in Beijing. At the conference, a list of CHINA'S 500 MOST VALUABLE BRANDS was officially released.Suzhou-based Higer, with a total brand value of 66.539 billion RMB, ranks the130th place in the list.



Overcoming a host of challenges and difficulties, Higer made a series of effective measures to strengthen its overall competitiveness in the past year and maintained a fast growing momentum.


Due to the huge impacts of COVID-19, the world’s bus industry has been witnessing a number of changes, creating a strong demands for vehicles fighting for the epidemic and a shift from big demands forlarge-buses more small demands for small-sized buses.


In response, Higer successfully developed a nine-seater Ruixing bus, targeting at the tourist transportation market and customized transportation services. Drivers with C-license are qualified for driving the bus.


On April, 29, 16 units Higer View travel coaches with eye-catching appearances officially started operation on the tourbus route in Chongqing, helping the city further enhance its urban image. The coach has won the 20th China’s Patent Award from State Intellectual Property Office (SIPO).


Since the outbreak of COVID—19, Higer successfully developed negative pressure ambulances, nucleic acid testing vehicles, multi-functional light buses; mobile PCR labs, etc., which have been making tremendous contributions to fighting against the pandemic.


In addition, Higer fully implements product lifecycle management, fully ensuring the maximum value of its vehicles. Earlier this year, the bus maker received a thank-you letter from Beijing Organizing Committee of 2022 Winter Olympic Games and its high-levelprofessional services were fully recognized. During the event, nearly 500 unitsHiger buses drove smoothly for over 750,000 km, providing convenient and comfortable travel services for 325,000 passengers. According to Higer, its KLQ6121 and KLQ6127 electric buses and KLQ6127 hydrogen fuel cell coaches were designated as the carriers for 2022 Beijing Winter Olympic Games. In addition, an after-sales team of over 30 service engineers were stationed at various competition venues.



Higer buses and coaches have also served a number of high-profile events, including Bo’ao Asian Forum for 13 consecutive years, 2022 World Cup Preliminary Competitions, the quarter finals of CAF Confederation Cup, 2018 World Cup in Russia, 2022 World Cup in Qatar, etc.


In 2005, Higer started developing hydrogen fuel cell buses. One year later, its first generation hydrogen fuelcell bus made its debut. Having made a number of technological breakthroughs, it has been working closely with some other well-renowned companies, includingToyota, SinoHytec, Shenwei Shixing, etc. So far, Higer hydrogen fuel cell buses have made their way to a number of cities across China. In addition, Higer hydrogen fuel cell heavy-duty trucks have been delivered to a number of customers, including Baowu Baosteel, etc.





Privacy Statement

PRIVACY STATEMENT


This Privacy Statement explains how the personal information (" Data ") you provide to and collected by Higer Bus Company Limited (" Us ", "our" or the "Company") through this Website will be processed in accordance with applicable laws and regulations.

We are committed to protecting and respecting your privacy.


1.How do we get the data

The following data may be collected, processed and stored:

SCENARIO

PERSONAL DATA

Sales marketing

Contact person (such as legal representative/responsible person, agent, service return contact person), contact number, fax, gender, nationality, email address, hobbies, marital status, religion.

after-sale service

Contact person (such as: the person in charge of the maintenance station, service station salesman, repairman, repairer, car owner), nationality, contact telephone, fax, E-mail, contact address, ID number,account information;

Factory number, vehicle VIN code, vehicle license plate, total mileage, factory date, engine number, serial number, diagnostic data.

the use of vehicles

End function

Vehicle performance and operation data, such as vehicle component information, light signals, door signals, interior environment, vehicle electrical status, braking information, battery usage, engine data, tire status.

Vehicle and cloud interaction management

Location information,vehicle Vin code, vehicle operation data, such as braking, power, body status information.

Driver assistance alarm

Driver image information, positioning information,vehicle operation data, such as speed, steering, steering wheel Angle, braking, gear position, function switch information, fatigue warning information, blind area alarm information, blind area image information, driving area alarm information, vehicle front image information.

Remote upgrade and diagnosis

Vehicle brand, vehicle series, vehicle configuration, vehicle VIN code, vehicle ID, software version, hardware version, device ID, device key, diagnostic report, diagnostic log,location information.

vendor contact

Contact, phone, email, fax, address


Typically, you provide this data to us, but in some cases, we may collect data about you from third parties or public records. We protect data obtained from such third parties in accordance with the practices described in this Privacy Statement.


2.How do we use data

We may process the data we collect for the following purposes:

i.    Meetany specific information requests that you submit through the Website;

ii.   Todiscover and meet the needs of our current and potential customers (marketing),for example by conducting market research or conducting customer satisfactionsurveys, sending business communications and newsletters, and advertising aboutour products and services. All of these activities may be carried out by hardcopy, automatic or electronic means, including by letter or email, telephone(such as automated smart outbound, SMS, MMS, fax) and any other means (such aswebsites, mobile applications);

iii.   Fulfillour contractual obligations, such as: providing services required by customers,providing on-board functions on demand, providing remote diagnostics, upgradingand making maintenance plans, and providing support;

iv.   Shareyour information with our other subsidiaries and affiliates, as well as ournetwork of authorized resellers and distributors, who may use the informationto send business communications and advertise their products and services, orto conduct market research and customer satisfaction surveys.


Please note that you can withdraw your consent at any time by sending an email to export@higer.com.


Data may be processed electronically in IT systems or manually in paper form. Datawill be processed and stored throughout its life cycle, in accordance with theprinciples of fairness, legality and transparency, and in compliance withapplicable laws and regulations to ensure data security and confidentiality.


3. Impact of failure to provide data

Submission of data was never mandatory. However, failure to provide the required data, which is marked as required, may prevent us from providing the services or products you require, or may cause us to provide the services or products you require less than ideal. On the other hand, if the data marked as optional is not provided, you can obtain the service or receive the product in any case.


4. How do we share your data

We are a company specializing in the manufacture of buses, and subject to the applicable laws and regulations regarding data storage and cross-bordertransfer of data, data may be shared and passed on to the trustee, such as: Our subsidiaries, affiliates, and joint ventures, service product suppliers,authorized resellers, distributors and business partners in or outside the People's Republic of China in which we are directly or indirectly involved havespecific contractual obligations and may only use them for the purposes described above.


Data may be provided to other trusted trustees in order to fulfill legal obligations, manage and maintain the security of the Company, protect the rights or property of the Company, and respond to orders from relevant government authorities.


5. Retain your personal data

5.1 In order to provide you with products or services, your data may be transferred to the territory of the People's Republic of China, including storing such data indigital or physical databases managed on our behalf. Database management and data processing are limited to the above data processing purposes, and we will perform the necessary assessments required by laws and regulations and meet the requirements of privacy protection laws to ensure that data is adequately protected.


5.2 For the purposes stated in the Cost Statement, we will retain and maintain your personal data in our systems and files for the shortest period permitted by lawand regulations, taking into account legal and contractual requirements where applicable, unless the storage period is extended for your benefit.


When the data is no longer necessary for the purpose for which it was processed, thedata will be deleted or stored in a form that does not allow the identification of the data subject, provided that we are not legally required or permitted to hold the data.


5.3 During the data retention period, if we receive your deletion request, we will deleteyour personal data according to your request, unless it needs to be retainedfor a certain period of time according to the requirements of relevant laws and regulations. In any case, we will comply with the above principles and the guidelines provided by the relevant privacy authorities in this regard.


6. Your rights to your data

You may exercise your rights under applicable laws and regulations, including:

Right to information and access: the right to receive an explanation from the process or as to how your personal information is processed, for what purpose and with whom it is shared, and the right to request access to your personal data.

Right of correction:The right to request the processor to correct personal data that you may consider inaccurate and tocomplete incomplete information, including by providing a supplementary statement.

Right to deletion:The right to request the processor to delete your personal data without undue delay, subject toapplicable laws and regulations.

Right of data portability:The right to request the processor to transfer your personal data to another designated processorwithout being obstructed by the processor.

Right to withdraw consent:You can withdraw your consentto the collection, storage and processing of your personal data at any time.


You can exercise these rights by contacting us in the following ways:

Email to:export@higer.com


If you send us a request, we may need to obtain additional personal information from you to verify your identity and contact you if necessary. This information, as well as other data already in our possession, will be processedin accordance with applicable law to meet your request. When necessary, certaininformation may be transferred to a subsidiary or affiliate of Higer Bus Company Limited as a trustee to meet your requirements. Your personal data will be processed for as long as it takes to evaluate and process your request, after which your data will be archived for an appropriate period of time so that we can demonstrate that the request has been processed correctly and in a timely manner.


7. Updates to this Privacy Statement

This Privacy Statement is updated in July 10, 2024. We reserve the right to modify orupdate this Privacy Statement at any time to adapt to changes in laws,regulations and our processes. We will post updates on this site from time totime, and this information is effective at the time of Posting. We encourage you to periodically review this Privacy Statement to understand how we protect your information.